Olive Tree Aesthetics
- LOCATION
- Abbotsford, BC
- DURATION
- Mar 2025 – ongoing
- CAMPAIGN
- SEO, social media optimization and paid social, since March 2025.
A personalized approach to graceful aging, tucked inside Murals Medical Clinic in Murrayville and led by Dr. Samuel Vijayan.
Olive Tree Aesthetics takes a personalized approach to graceful aging. The clinic is led by Dr. Samuel Vijayan and is tucked inside Murals Medical Clinic in Murrayville. In March 2025 it asked for help with search engine optimization, social media optimization and social media marketing. Those requests suit a clinic in its position. A practice that sits within another clinic needs its own name, its doctor and its treatments to be easy to find in Google, and its social profiles need to show its doctor-led approach to people well before they book a consultation.
People considering anti-aging treatment rarely book on impulse. Many follow a clinic on Instagram for a while, look closely at who performs each treatment, and read reviews before they ask for a consultation. A doctor-led clinic has an advantage when the doctor is visible in that research. Advertising platforms also restrict how cosmetic treatments are promoted, so paid social has to rely on careful audience targeting, tested creative and an honest tone rather than bold promises about results.
What they needed
- Search engine optimization
- Social media optimization
- Social media marketing
What we did
- Website audit and keyword research
- On-page and off-page SEO, including link building and directory listings
- Social profile setup, bio optimization and a content calendar
- Meta and Instagram ad campaigns with audience targeting and A/B testing
- Monthly SEO and ad performance reports
Results
- Multiple keywords ranking on the first page of Google
- Consistent lead generation and higher local brand visibility
They combine deep SEO knowledge with creative social media tactics, offering a full-scope solution that drives growth.
More frequent performance updates or strategy review meetings.
It is here because it changed our reporting. Today every account gets a monthly report plus a live dashboard.How we tackled it.
- 01
Discover
We review your site, search presence, ads and nearby competitors, then show you what helps and what holds you back.
- 02
Plan
A written plan covering where to show up, what to spend and the numbers we will be measured on.
- 03
Create & launch
Designers, developers, writers and ad managers on one team, working from our Abbotsford studio.
- 04
Measure & grow
Regular reports and steady tuning, so your budget keeps shifting toward what brings in customers.
Challenges we see
in Medical spas & aesthetics
- 01
Every clinic here offers the same menu, so we end up competing on discounts.
WHAT WE DO ABOUT ITWe pinpoint what sets you apart, your injector, technology or care, and build pages around it instead of a price cut. - 02
Meta or Google keeps rejecting my injectable and laser ads.
WHAT WE DO ABOUT ITWe write to each platform’s health and cosmetic policies, keep wording and imagery inside the rules, and appeal when a good ad is flagged. - 03
Clients book a first appointment and never rebook.
WHAT WE DO ABOUT ITReminder texts, follow-up emails timed to each treatment’s healing and top-up cycle, and simple packages that make the second visit easy. - 04
Nobody finds my injectable or laser pages on Google.
WHAT WE DO ABOUT ITOne page per treatment, written around the question people type, with common worries answered and a booking button always in reach.
Search engine optimization, social media optimization and social media marketing. The clinic wanted people looking for graceful aging treatment around Murrayville to find it in Google, and to find social profiles that reflect Dr. Samuel Vijayan’s personalized approach when they got there.
The work began in March 2025 and is ongoing. It includes a website audit and keyword research, on-page and off-page SEO with link building and directory listings, social profile setup, bio optimization and a content calendar. Meta and Instagram ad campaigns run with audience targeting and A/B testing, and monthly reports cover both SEO and ad performance.
In their Clutch review, the client reported +60% website traffic, +35% social media engagement and 3× return on ad spend (ROAS). They also described multiple keywords ranking on the first page of Google, consistent lead generation and higher local brand visibility. Their marketing manager wrote: "They combine deep SEO knowledge with creative social media tactics, offering a full-scope solution that drives growth."
Pairing SEO with organic and paid social often suits aesthetic clinics, because people research treatments in search and judge a clinic’s feel on Instagram. Whether it fits yours depends on your treatments, your local competition and what your ad accounts are allowed to run. We would look at those first, then recommend a mix, without promising the same figures.
More work with results like these.
Want a result
like this?
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